Conversation, Feedback and Recognition is a term introduced by John Doerr that work as siblings to OKRs. At OKR International, we like to call it CFA (Coaching, Feedback, Acknowledgement) Conversations. Either way, these conversations are meant to catalyse teams and enable them to learn from each other, overcome barriers and assess how well their OKRs are doing on a regular basis. Without these conversations, it becomes quite difficult for teams to truly make the most of their OKRs.